CC
CHEN

UI / UX / Graphic Design Showcase

  • Digital Proficiencies:

  • UI/UX Design: Figma

  • Web design: HTML, CSS

  • 2D / Video Ad design: Adobe Creative Suite, Canva, Powerpoint

  • Illustration / Animation design: Procreate, Photoshop, Krita

  • 3D Design: C4D

  • Traditional Proficiencies:

  • - Demonstrating a strong understanding in traditional visual design principles

  • - Sculpture, Illustration

CLIENT / INTERN PROJECTS

  • COMPANY: MARKIT

  • POSITION: UI/GRAPHIC DESIGNER

  • PURPOSE: AI-driven product (startup) aiming to help brokers, suppliers, and manufacturers

  • UI WEB INTERFACE: designed base UI prototype for MarkIt website

  • VISUAL IDENTITY: designed Markit color and logo branding for company-wide use

  • PITCH DECK: for demonstration use to possible companies and investors

  • COMPANY: ADOBE (FREELANCE)

  • PURPOSE: creative hub providing software and cloud-based services for design, video, advertisement, marketing, and other artistic and visual purposes

  • ILLUSTRATION WORK: for use in social media ads

  • VIDEO ADS (x2) : for social media platform promotion use; includes promotion of Adobe Student Discount + specific promotion of Adobe Photoshop and Adobe InDesign

  • COMPANY: BELADED (INTERN)

  • PURPOSE: interactive live-streaming platform with use of live-voting features

  • DESIGN CATALOGUE: use of Beladed color identity and logo to create brand visuals and merchandise catalogue for marketing and event use

  • BILLBOARD DESIGNS: for use on widespread billboards

PERSONAL DESIGN

  • COMPANY: RIPPLE

  • PURPOSE: Music statistics and tracking app with profile and music sharing abilities, linkable to apps like Spotify, Apple Music, YouTube Music, and Pandora

  • VISUAL IDENTITY: designed Ripple color identity and logo branding for company-wide use

  • UI/UX DESIGN: designed mobile app interface using visual identity elements including login screen, profile page, search page, recommendations page, and settings.

  • COMPANY: RED CROSS

  • PURPOSE: preventing emergencies, including natural disasters, armed conflicts, and other crises that may require courses, training, donations, or volunteering

  • LOGO REDESIGN: clean modern redesign of existing Red Cross logo

  • SITE-WIDE UI REDESIGN: redesigned website and desktop application interface using existing visual identity elements, including login and signup pages, home page, donations page, newsletter page, and events page complete with mockups

  • COMPANY: OASIS

  • PURPOSE: interactive artist and creative social media hub

  • VISUAL IDENTITY: designed Oasis color identity and logo branding for company-wide use

  • UI/UX DESIGN: designed full wireframe + mobile app interface using visual identity elements including login screen, profile page, trending videos page, challenges page, and trending questions page.

  • SITE: SCU CSA

  • PURPOSE: updates and information on Santa Clara University Chinese Student Association club activities

  • SITE-WIDE UI REDESIGN: redesigned website and desktop application interface using existing visual identity elements, including home page, staff page, newsletters and activities page, and contact page.

PRODUCT DESIGN

  • BRAND: HUDDLE (WINTER WEAR)

  • PURPOSE: winter wear brand specializing in various jackets

  • VISUAL IDENTITY: designed Huddle color identity and logo branding for company-wide use

  • MOCKUPS: branding and merchandise gifts including the Huddle brand including jackets, masks, delivery vans, business cards, takeout bags etc.